Overview
Manufacturers face various challenges bringing products to market especially if they supply globally. The client wanted to support various global distributors by providing each with e-commerce and promotional tools to drive sales and showcase their products. Each distributor had different requirements - variations in product range, metric or imperial measurements, prices, currency, tax and shipping. To add further complexity, some distributors would own and run the e-commerce sales tools, others would just manage and process orders.
The in-house head office team already included a marketing manager and a designer however other professionals such as photographers, IT and software developers where contracted in when required. This lead to a variety of disparate systems built and hosted with different languages and technologies.
